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Frederick Allen. Secret Formula: How Brilliant Marketing and Relentless Salesmanship Made Coca-Cola the Best-Known Product in the World. New York: HarperCollins. 1994. 500pp.

Michael Blanding. The Coke Machine: The Dirty Truth Behind the World's Favorite Soft Drink. Penguin. 2010. 375pp.

Mike Cheatham. "Your Friendly Neighbor": The Story of Georgia's Coca-Cola Bottling Families. Mercer University Press. 1999. 187pp.

Elizabeth Candler Graham; Ralph Roberts. The Real Ones: Four Generations of the First Family of Coca-Cola. Barricade Books. 1992. 344pp.

David Greising. I'd Like the World to Buy a Coke: The Life and Leadership of Roberto Goizueta. Somerset, NJ: John Wiley & Sons. 1998. 334pp.

Constance L. Hays. The Real Thing: Truth and Power at the Coca-Cola Company. Random House. 2004. 398pp.

E. Neville Isdell; with David Beasley. Inside Coca-Cola: A CEO's Life Story of Building the World's Most Popular Brand. Macmillan. 2011. 272pp.

Ely Jacques Kahn. Big Drink: The Story of Coca-Cola. Random House. 1960. 174pp.

Kathryn W. Kemp. God's Capitalist: Asa Candler of Coca-Cola. Mercer University Press. 2002. 312pp.

Thomas Oliver. The Real Coke: The Real Story. Random House. 1986. 195pp.

Mark Pendergrast. For God, Country, and Coca-Cola: The Unauthorized History of the Great American Soft Drink and the Company That Makes It. Scribner's. 1993. 556pp.

Ranjith K. R.. Holy Water from the West. Altermedia. 2004. 96pp.

Mark Thomas. Belching Out the Devil: Global Adventures with Coca-Cola. Ebury. 2008. 364pp.

Pat Watters. Coca-Cola: An Illustrated History. Doubleday. 1978. 288pp.

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