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John Battelle

AKA John Linwood Battelle

Born: 4-Nov-1965
Birthplace: Pasadena, CA

Gender: Male
Race or Ethnicity: White
Sexual orientation: Straight
Occupation: Blogger, Author

Nationality: United States
Executive summary: The Industry Standard

Earlier an editor of Wired magazine, Battelle is perhaps best known as the founder of The Industry Standard, a dotcom-era publication that inexplicably declared bankruptcy in 2001 despite having riches of $200M in advertising revenues the previous year. He is presently the owner of Federated Media Publishing, an Internet advertising network with fringe "flagship" clients on the web -- Boing Boing,, Metafilter, FARK, Digg, and others. More recently, Battelle has produced an insightful column, Searchblog, and is the author of The Search (2005), explaining the rise of Google.

Father: Richard Battelle
Wife: (three children)
Daughter: Beatrix

    High School: Polytechnic School, Pasadena, CA (1983)
    University: BA Anthropology, University of California at Berkeley (1987)
    University: MA Journalism, University of California at Berkeley (1992)
    Teacher: Visiting Lecturer, Graduate School of Journalism, UC Berkeley

    Federated Media CEO
    Wired Co-Founding Editor
    The Industry Standard Founder
    Business 2.0 Columnist
    Democratic Congressional Campaign Committee
    International Academy of Digital Arts and Sciences
    Obama for America

Official Website:

Author of books:
The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture (2005, nonfiction)

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